R&J Concrete Coatings

Launch a Successful Digital Campaign with Meta & Google Ads

R&J Concrete Coatings is the preferred decorative concrete contractor in South Louisiana. They offer several services ranging from wood look concrete overlays and concrete staining, to concrete counter tops and outdoor kitchens.

They're the company in South Louisiana that can unleash the magic of turning lifeless concrete floors into dazzling high-performance masterpieces! Their expertise lies in making interiors shine with metallic epoxy wonders, creating resilient industrial and warehouse spaces, designing parking decks that endure, and embracing the beauty of decorative floor coatings.

Our Role

When we were approach by Justin Dean, Owner of R&J Concrete Coatings, the goal was very clear and precise: To dominate the market with using the edge of digital marketing.

  • Website Design and Development
  • Social Media Management
  • Lead Generation Funnels
  • SEO
  • Video Marketing
  • Google My Business
  • Meta Ads
  • Google Ads

1 Year Worth of Social Media, Exponential Audience Growth

One angle that was clear at the very beginning was how the floor coating business can use social media content marketing to educate potential customers and establish the brand as expert in their field. This  include creating blog posts, videos, and infographics that explain the benefits of floor coatings and offer tips for choosing the right product. We showcased how the content was optimized for search engines and promoted through email newsletters and social media, and include metrics such as website traffic, engagement rates, and lead generation.

Get ready for a digital boost

For the past three years, Samuel Digital and R&J Concrete Coatings have joined forces to concoct a dazzling digital concoction that has really shaken things up! Breaking free from the shackles of an underwhelming marketing agency, our dynamic duo revamped R&J's website in 2019, injected life into their social media, and crafted killer content. But our pièce de résistance? Catapulting their website to Google's coveted #1 spot! Now that's how you turn the tables on your digital game!

Google Ads Result, Gone Crazy!

Months after the website transformation, sizzling social media savvy, and a top spot on Google to boast, Samuel Digital and R&J Concrete Coatings have danced circles around our past marketing milestones.

In as little as 9 months since we started our lead generation and traffic campaign with Google Ads, we've seen tremendous growth.

From 163 Clicks in the months of November and December, with an Avg. CPC of $12.14

It is now at $2.80 Avg. CPC with mind-blowing 735 Clicks since this year started.


From $210,000 Annual Revenue in 2021, we've doubled that in 2022, with $484,000 in Revenue.

And as what Justin Dean, Owner of R&J Concrete Coatings said...

"As long as our doors are open, you guys at Samuel Digital will always be involved."
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Let's work

We deliberately chose a narrow-focused field because we want to deliver astounding amount of value our partner clients that can only be acquired by digging deep into the needs, challenges, and opportunities of a specific field.